It began with a desire to help students fit in. Officials in Maine School Administrative District (MSAD) 58 introduced uniform bar-coded plastic ID cards to replace their existing colour-coded punch cards so that students eligible for free lunches would not easily be identified by their friends. “In the past, students used punch cards to buy their lunches,” said Angel Allen, Technology Director for both MSAD 58 and neighboring district, MSAD 9. “The different colors identified their economic status for other students to see. It was not a good thing.” Some students chose not to eat rather than be embarrassed by the color of their card.
The issue is a significant one. Between 40 and 60 percent of students in MSAD 58 qualify for a reduced lunch program, according to Allen. The district, which sits in a rural area of Franklin County, Maine, covers 500 square miles and serves 1,000 students through five schools. Using ID cards was not new to the Maine school administrators. Sister district, MSAD 9, had been using ID cards as visual identity for its staff for a long time, according to Allen, but “the old system was a beast.”