3 Mar 2023

Alula, the pioneer in smart security and system communications for professional installers, announces the promotion of Matt Gehr to Vice President, Sales and a new customer-focused organisation realignment to better serve its partners. Last October, Alula announced new partnerships with three large regional manufacturer representative firms to expand its footprint across the United States. These changes provide greater sales coverage for the East, West and Southern/Central regions for all of Alula’s partners and prospective customers.

With Gehr’s extensive industry knowledge, he will be a great asset to our leadership team as we continue on a strong growth trajectory and expand our product offerings,” said Dave Mayne, Chief Revenue Officer, Alula. “With the 3G sunset behind us, we are primed and ready to help alarm professionals get back to growing their businesses, and not just updating existing accounts."