Numerous opportunities for security companies at Brazil Trade Show

ISC Brazil expecting more than 100 exhibitors, 5,000 visitors

Electronic security companies looking to expand internationally will have one of their best opportunities of the year March 17-19 at the ISC Brazil trade show in Sao Paulo.

With nearly 200 million people and a $2 trillion economy, Brazil has one of the world's highest potentials for growth, and the nation's electronic security market is projected to expand by more than 16 percent over the next five years. ISC Brazil, now in its fourth year, is expected to attract more than 100 exhibitors and more than 5,000 visitors.

"We know that international markets can appear intimidating at first," Dean Russo, director of international relations for the Security Industry Association, a show sponsor, said. "But ISC Brazil greatly simplifies things. Demonstrating at this show can give a company an inside track into a fast-growing market hungry for security products and services. The payoffs can be enormous."

The show will feature displays of the most technologically advanced security solutions for everything from banks to ports to retail to power grids and more. In addition, the International Electronic Security Conference being held in conjunction with ISC Brazil will offer presentations from experts on the challenges involved in securing various public locations and facilities.